Share healthy snack recipes on social media to generate more clicks.
Looking for content engagement tactics that will increase clicks on your social media posts?
Recipes with eye-catching images are a powerful tool to drive online traffic and audience engagement. Healthy snack recipes, in particular, fulfill a need with a growing audience seeking nutritious, quick, and convenient food options.
That’s why HealtheCooks®, a healthy recipe website by Baldwin Publishing, Inc., offers a wide selection of click-worthy recipes you can link to from your social media pages each month. We invite you to share these colorful recipe images and links on your social media pages and in digital newsletters to help grow your audience engagement – free of charge! For a nominal fee, you can license the full recipes with the food photos to publish on your blog, website or app.
Eating healthy, natural, homemade snacks is a trend that is growing in popularity. From busy professionals and fitness enthusiasts to parents looking for portable snack options for their kids, healthy snack recipes appeal to a growing group of people that are active online throughout the week. According to a recent study, searches for “healthy snacks” have increased more than 150% over the past five years, and searches for keywords like “quick healthy snacks” and “easy healthy snacks” have an average monthly search volume of over 50,000.
Marketing Healthy Snack Recipes
Knowing what your target market is searching for is key to reaching your online audience, and easy, healthy snacks are high on the list. Google search data shows that in 2023 the search for “high protein snacks” increased by 80% and searches for “low carb snacks” were up by 65%. On Instagram, using the hashtag #healthysnacks in posts has grown by 120% in the last year.
And Instagram isn’t the only social media platform where healthy snack recipes are trending. These recipes are also popular on Pinterest, with a 95% increase in saves and shares in the last year, as well as a 35% increase on Facebook.
So how do you make your posts stand out from the competition? Eye-catching images and short, engaging recipe videos are key. It’s also important to share recipes with popular healthy ingredients like quinoa, chia seeds, and protein powder.
Trending Recipes for Healthy Snacks
Now that you know what your audience is searching for, where do you find the recipes they want? Health eCooks has easy, healthy snack recipes you can share on your social media pages with no strings attached!
Here are some of our more popular healthy snack recipes you can start sharing with your online audience today:
Greek Yogurt Parfait – This easy recipe is the perfect snack to enjoy any time of day. It’s the most popular among the health-conscious demographic, especially women between the ages of 25 and 45. Searches for “Greek yogurt snacks” have increased by 40% in the past year, making this a valuable addition to your content.
Hummus – This recipe appeals to millennials and Gen Z users looking for a nutritious and trendy snack that’s both satisfying and dippable. Online searches for “hummus recipes” have seen a 30% rise in the last year.
Here are more healthy dip recipes your social media followers will eat right up:
Energy Bites – Perfect for fitness enthusiasts and busy professionals, energy bites are a convenient and healthy snack option you can enjoy on the go. The keyword “energy bites recipe” has an average monthly search volume of over 20,000, with a 50% increase in Pinterest saves over the past year.
Kale Chips – Kale chips are a favorite among health-conscious individuals, especially those following vegan and gluten-free diets. Searches for “kale chips recipe” have grown by 70%, and these recipes perform well on both Instagram and Pinterest.
Here are more healthy chip recipes to share with your online audience:
Content Marketing with Recipes
Healthy snack recipes are valuable assets for driving traffic and engagement on social media. By leveraging marketing data, creating engaging content, utilizing social media, and analyzing web traffic, you can strategically use these recipes to attract a larger audience and achieve your marketing goals.
A case study from a leading food blog showed a 40% increase in web traffic over 6 months when they started focusing on healthy snacks.
So, start sharing these healthy snack recipes from Health eCooks on social media and in digital newsletters. All recipes on the site are chef-tested and certified by registered dietitians as heart healthy or gluten free.
Here are more online marketing tips for engaging with the millennial generation on social media.
Get healthy recipes to share on every National Food Day throughout the year.
Looking to license healthy recipes, images, and videos to post on your blog or website? Contact us.
