Health Marketing Blog

Health Marketing Blog

How to Use Health Awareness Days to Elevate Your Communication Strategy

In this American Hospital Association presentation two health marketing leaders describe how they use the SHSMD Health Awareness Day Calendar as a Strategic Marketing Tool

How do you use Health Awareness Days to elevate your communication strategy? Awareness days such as Nutrition Month in March or Stress Awareness Month in April are fun opportunities to create popular social media posts. But that’s just the beginning. Health awareness events such as IBS Awareness Month or Sleep Awareness Week present valuable opportunities to promote your hospital’s gastroenterologists or sleep studies.

Celebrate April Food Awareness Days with Healthy Recipes

Engage social media followers by sharing these recipes on Food Awareness Days in April.

Looking for fun and creative ways to engage your community on social media? Get more likes from your followers by sharing healthy recipes that coincide with popular Food Awareness Days in April.

Your April 2023 Health Days Calendar

The April 2023 Health Days Calendar includes content for Defeat Diabetes Month, Minority Health Month, National Public Health Week & these important health observances…

Here are the important April health awareness days Baldwin Publishing includes in the Celebrate Today! Health Awareness Calendar. Promote these health observances in your newsletter, website, blog and social media to boost engagement and online traffic in April 2023.

Your March 2023 Health Days Calendar

The March 2023 Health Days Calendar includes content for Colorectal Cancer Month, World Obesity Day, International Women’s Day & these important days…

Here are the important March health awareness days Baldwin Publishing includes in the Celebrate Today! Health Awareness Calendar. Promote these health observances on your blog, newsletter, website and social media to drive engagement and online traffic in March 2023.

Your February 2023 Health Days Calendar

The February 2023 Health Days Calendar includes content for American Heart Month, Cardiac Rehab Week, World Cancer Day & these important days…

Here are the important February health awareness days Baldwin Publishing includes in our “Celebrate Today!” Social Media Guide. Recognize these health observances on your blog, newsletter, website and social media to drive engagement and online traffic in February 2023.

Your January 2023 Health Days Calendar

The January 2023 Health Days Calendar includes content for Blood Donor Month, Cervical Health Month, Thyroid Awareness Month & these important days…

Here are the important January health awareness days Baldwin Publishing includes in our “Celebrate Today!” Social Media Guide. Recognize these health observances on your blog, newsletter, website and social media to drive engagement and online traffic in January 2023.

Baldwin Publishing Proudly Sponsors the 2023 Health Observance Calendar for American Hospital Association group

Baldwin Publishing is the premier sponsor of the American Hospital Association’s Calendar of Health Observances and Recognition Days in 2023.

Baldwin Publishing has been creating health content for nearly 30 years for hospitals and health plans, with a focus on writing timely content that aligns with health observance days. The Society of Healthcare Strategy and Market Development (SHSMD), the marketing arm of the American Hospital Association (AHA)TM, publishes an annual calendar of health observances, and Baldwin Publishing is once again sponsoring the 2023 SHSMD health observance calendar.

Your December 2022 Health Days Calendar

The December 2022 Health Days Calendar includes content for Safe Toys and Gifts Month, Impaired Driving Prevention Month, Crohn’s and Colitis Awareness Week & these important days…

Here are the important December health awareness days Baldwin Publishing includes in our “Celebrate Today!” Social Media Guide. Recognize these health observances on your blog, newsletter, website and social media to drive engagement and online traffic in December 2022. Baldwin writes topical articles for every health observance day. Customize each article for your hospital or health organization.

Need a better blog strategy? Then you won’t want to miss this riveting HCIC presentation.

Join us at the 2022 HCIC conference to learn how Baldwin Publishing helps a large health system manage multiple blogs on hospital websites.

Are you struggling to write new blogs on a regular basis for your health website? Not sure what the best strategy is for keeping your blog fresh and relevant? Do you have limited resources to dedicate to blog management? Then you’ll want to hear how Universal Health Services (UHS) developed a better blog strategy to manage blogs for their 28 hospital websites

Introducing Lung Health Content Library

Our newest health library is filled with articles, quizzes and graphics covering common lung conditions, from asthma and COPD to lung cancer and pneumonia.

Baldwin Publishing is pleased to introduce the newest addition to our extensive health content collection—the lung health content library. This library is filled with medically reviewed articles covering a variety of pulmonary, thoracic and lung health conditions.

Your November 2022 Health Days Calendar

The November 2022 health observance calendar includes content for American Diabetes Month, Lung Cancer Month, GERD Awareness Week & these important days…

Here are the important November health awareness days Baldwin Publishing includes in our “Celebrate Today!” Social Media Guide. Recognize these health observances on your blog, newsletter, website and social media to drive engagement and online traffic in November 2022. Baldwin writes topical articles for all popular health observances, ready to customize for your hospital or health organization.

Health eCooks™ Recipe Website is Ready to Serve

Your search for healthy recipes just got easier. The Health eCooks recipe website shows you how to make all your favorite foods deliciously healthy.

Do you find yourself scouring the internet to find healthy recipes? If you said yes, you are not alone. With an innumerable assortment of recipe websites and food blogs filling up your feeds, it can be difficult to determine which recipes are truly healthy. The Health eCooks recipe website takes the guesswork out of the equation and provides recipes that are not only healthy, but taste great, too!

Your October 2022 Health Days Calendar

The October 2022 Health Days Calendar includes content for Breast Cancer Awareness Month, Bullying Prevention Month, National Apple Month & these important days…

Here are the important October health awareness days Baldwin Publishing includes in our “Celebrate Today!” Social Media Guide. Recognize these health observances on your blog, newsletter, website, and social media to drive engagement and online traffic in October 2022. Baldwin writes topical articles for every health observance day, ready to customize for your hospital or health organization.

Turnkey Social Media Posts Give Health Organizations Ready-Made Content for Facebook and Instagram

Hospitals use daily “Snippets” social media posts to increase followers and engage their communities.

Social media posts are an important marketing tool for health organizations, but creating content is time consuming. Some large health systems have more than a dozen team members managing their social media campaigns, but most health organizations struggle to find time or team members to create enough social media posts to keep their pages fresh and relevant.

Your September 2022 Health Days Calendar

The September 2022 Health Days Calendar includes content for Cholesterol Education Month, Healthy Aging Month, Prostate Health Month & these important days…

Here are the important September health awareness days Baldwin Publishing includes in our “Celebrate Today!” Social Media Guide. Recognize these health observances on your blog, newsletter, website and social media to drive engagement and online traffic in September 2022. Baldwin writes topical articles for every health observance day, ready to customize for your hospital or health organization.

The SHSMD 2022 Conference is in National Harbor, MD and Baldwin Publishing will be there!

We can’t wait to catch up with our friends and colleagues in hospital marketing and strategy at SHSMD’s annual conference in September.

In 2022, Baldwin Publishing will be celebrating our 20th year as a supporter of the Society for Health Care Strategy and Market Development (SHSMD) at the organization’s annual conference. SHSMD is part of the American Hospital Association (AHA) and the 2022 SHSMD conference is the nations’ premier event for leaders in health care marketing and strategy.

Learn More About Baldwin’s Healthy Recipes,
Wellness Articles and Video Content
Call us at 800-705-6522 or complete this form.

Learn More About
Baldwin’s Healthy Recipes,
Wellness Articles and
Video Content

Call us at
800-705-6522 or
complete this form.

Get Well With Us